Ángel Garcia Butragueño is a managing director at Andersen Consulting in Spain, delivering strategy, sales, and operational solutions that enable tourism companies to overcome challenges and achieve their business goals.
His expertise spans strategy, sales, marketing, operations, communication, customer experience, sustainability, and talent development.
Previously, Ángel served as general manager at American Express Travel in Spain, where he managed a team of over 500 professionals. During his tenure, he drove a remarkable 400% growth in business, significantly enhanced profitability, and achieved a 99% client retention rate. Angel's leadership also contributed to American Express being named the best travel agency to work for in Spain for five consecutive years.
As president of Gebta Spain, and senior vice president of small and mid-sized enterprises at American Express in Europe, Angel led strategic tourism initiatives and played a pivotal role in reshaping the business travel model, emphasizing customer service across key markets including the United Kingdom, France, Germany, Italy, the Nordics, Benelux, and Spain.
He also previously launched the tourism division of Braintrust, growing the portfolio to cover all industry corners, serving key players, including airlines, hotels, travel agencies, tour operators, mobility companies, travel tech firms, and destination public sector entities.
Currently, Ángel advises and coaches senior leaders within the tourism sector, driving industry-wide transformation toward sustainability, resilience, and long-term success.
Firm
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Location
Education
- Universidad Complutense de Madrid, Technician
- IESE Business School, Executive MBA
- European Coaching School, Executive Coach
Languages
- Spanish
- English
Areas of Specialization
- Leadership in Travel Industry
- Tourism Transformation & Strategy
- Sustainable Tourism Modeling
- Sales & Marketing
- Operations Management
- Customer Experience
- Business Growth
- Client Retention
- Talent Management
- Strategic Project Management
- Public Sector Engagement